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Health Choice Awards

The Health Choice standard

A product should meet a real need, offer a benefit supported by evidence and work well for the people expected to use it.

A person filling a glass from a countertop water appliance

Start with the person using the product

Who is it for? What are they trying to do? Where will they use it? These questions establish the basis of the assessment. A monitor used independently at home, for example, needs evidence about the measurement and the tasks involved in taking and understanding it.

Consider the whole experience

The review covers six aspects of a product: suitability, evidence of benefit, usability, clear information, accessibility, and reliability and support. Setup, charging, maintenance, consumables and assistance can all affect how well a product works in daily life.

Evidence that matches the product

The material must relate to the formulation, model or software being entered and the people and use described. Explain any reliance on a related product or earlier version. Studies of an ingredient or component need a clear account of what they can establish about the finished product.

A standard every recipient must meet

An award requires at least 85 points out of 100 and minimum ratings for every criterion. A strong total cannot make up for an unresolved material concern. The judging criteria set out the weights, ratings and thresholds in full.

Reasons that explain the recognition

Three independent reviews and a separate chair’s decision establish whether the standard is met. Recipients’ public records explain the reason for recognition and the use it covers. The applicant receives more detailed feedback privately.

Prepare a clear entry

Connect your principal claims to the supporting material, include the current instructions and explain the main user tasks. The evidence guide and worksheets help you organise that account.

Health Choice Awards

Understand the assessment.